For too long, I’ve been thinking about testing the creative engines behind four crowdsourcing naming platforms, but have continuously backed down because I was having a hard time spending over $1,000 on a brand name for a fictitious company.
How to use prefixes and suffixes in domains
Just before you are about to fall asleep, you think of a catchy name for your next venture. You go to choose a domain name, like yourcompanyname.com, and you find that it’s already registered. You shut your laptop, go back to bed and wake up in the morning thinking “what now?”
Tips for Trademarking your Brand Name
You ’ve got inspiration, investors, and a prototype—you’re well on your way to taking the world by storm with your new product. Now you need just one more thing: a trademark for your groundbreaking creation. Something that’s memorable, evocative, and, perhaps most importantly, legal.
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Q&A With Naming Expert Nancy Friedman
Early this week, we published a fascinating story behind Warby Parker’s brand name. After months of generating names (2000+) and gathering feedback, the four Founders – Neil Blumenthal, Andrew Hunt, David Gilboa, and Jeffrey Raider – finally agreed on Warby Parker, primarily because no one could associate anything with it, allowing them to control and build their own reputation from day one. [Read more…]
12 Business Name Generators to Help you get Started
I’ll just come out and say it, there are a lot of unknowns when starting a company. Early stage founders are forced to enter unfamiliar territories, make gut instincts and wear multiple hats in order to keep this ship sailing in the right direction. One of these early obstacles is coming up with memorable brand name. And while choosing a business name may come easy for some, for most, it can be a lingering headache.