In the age where business name ideas – whether it be for schools, brands, art, or music bands – don’t have to make sense or reveal anything of the namesake, the meaning of names can get confusing. Speaking of strange business name ideas, think of Amazon and Apple, neither of them reveals anything of the brand they represent and yet they’ve become household names. Thinking of Amazon as a rainforest is almost secondary to the online marketplace that goes by the same name. Redbubble is another brand that’s going places in the digital world, but the cryptic name gives almost no clue as to what their services might relate to.
What kind of brand settles on Redbubble as its best business name idea?
Redbubble is a platform that unites creatives and artists with clients, enabling the buyers to select the art they want and have it printed on a clothing item. Redbubble provides the safe and secure meeting point for the transaction to occur, and they facilitate the actual printing and sending process, enabling relatives to do what creatives do best – create – without having to worry about the administrative headaches. Redbubble enables buyers to create the t-shirt design they really want, using the creative works of artists. Much like Etsy, artists start by opening a store where they can display their wares. Buyers can peruse the items displayed in various stores until they find a million-dollar idea that seals the deal. Unlike Etsy, Redbubble handles everything outside of the artistic work, making the entire process easy for all parties involved. Redbubble’s biggest claim to fame is the uniqueness of their art. The works often spark controversy and stay true to the true culture of art – to ignite feelings in the viewer, whether those feelings are positive or negative depends on the individual.
The Rise Of Artsy Business Name Ideas
Not long ago, the rise of punk rock and teenage bands raging from their parent’s garage brought a surge of seriously strange names. Brands like “Bowling For Soup” and “Simple Plan” were all the rage, and it seemed, the stranger the name the more they were favored. In fact, the very name of the group had to speak an artistic or thoughtful truth of some sort. The name had to make a statement and illicit feelings in the audience. Many of the names were seemingly random – like they were an ensemble of random words drawn from a hat. All of that started with a simple band name that conveyed a powerful sentiment. The name of a musical group, an art establishment, or a business name idea that promotes alternative beauty sets the tone and creates expectations among consumers. What kind of expectation and tone does “Redbubble” set, as a business name idea?
Why Visual Business Name Ideas Are So Powerful
Redbubble is one of the very visual business name ideas, and rightly so as it’s associated with art. Red is one of the most iconic colors when we think of something vibrant and bright – like art. In art, red is also highly favored for its symbolism, it represents danger and blood, passion and courage, as well as featuring quite prominently in pop culture where contrast is valued. Bubbles are equally iconic – they represent daydreams and fantasies, and also feature in art in various ways.
Have you heard another visual name that really grabs your attention? When your line of work relates to sensory stuff – like art, food or music, a brand name that contains rich sensory elements can go a long way in creating a catchy name that clearly conveys your creativity.
Grant Polachek is the Director of Marketing at Squadhelp–transforming the way names are developed by combining an affordable agency-level brainstorming process with the unmatched creativity of “the crowd.”