Rewind & Capture

How Tech Brands Got Their Names

  • Step By Step Naming Guide
  • How Brands Got Their Names
    • How Food Brands Got Their Names
    • How Tech Brands Got Their Names
    • How Car Brands Got Their Names
    • How Fast Food Brands Got Their Names
  • Test A Startup Name
  • Naming Partners
  • Guest Posts
  • Our Story
  • Contact

How Five Popular Naming Agencies Got Their Names

March 4, 2018 by Adam Lang Leave a Comment

I can’t believe it, but I launched my naming blog over four years ago. At the time, I was working for a startup in Seattle and was inspired by the entrepreneurial energy. I made the commitment to launch a blog, but there seemed to be a blog for everything, even strange things like, Ryan Gosling’s Disneyland Cats, so I set a few requirements to structure it.

[Read more…]

Filed Under: Marketing Ideas Tagged With: brand names, company names, naming, naming agencies, naming firms

Product and Company Names: A High-Risk Game

January 24, 2018 by Lisa Bertelsen & Nik Contis Leave a Comment

A namer? Is that actually a thing? That was my reaction seven years ago, when I was introduced to Nik Contis, the global director of our new naming practice. At the time, Nik and I worked for a large branding agency in New York City. I headed up our research division—which meant that I tackled questions about the marketplace, consumers and products. Which people should we target? How do they make buying decisions? What can we say or do to make sure they become customers? What should our pricing model be? What product features will result in the greatest market share?

[Read more…]

Filed Under: Marketing Ideas Tagged With: brand names, name validation, product names

ICYMI: A New Way To Name – Expert Guidance, 100’s of Crowdsourced Ideas, Confident Validation

December 12, 2017 by Grant Polachek Leave a Comment

Innovation. Such a powerful concept in today’s economy. The ability to create something new is at the heart of nearly every success story you read, whether it’s seeing something in a new way, envisioning and developing a new tech solution, or engineering and building a tangible and useful product.

[Read more…]

Filed Under: Marketing Ideas Tagged With: crowdsourcing, naming

Take the Pain out of Naming: 4 Brandable Domain Name Marketplaces

November 20, 2017 by Annelise Schoups 1 Comment

There are two types of people starting businesses: one of them knows exactly the type of business they want to start and what it should be called. In fact, they’ve already come up with something catchy and bought the domain five years ago. The other type knows they want to start a business, and they have a general idea of the problem they want to solve, but they have no idea what to call it. If you’re the latter, you’re are going to find this article useful and actionable.

[Read more…]

Filed Under: Marketing Ideas Tagged With: brandable marketplaces, domains, naming

How to buy a domain name that’s owned by someone else

October 19, 2017 by Bill Sweetman Leave a Comment

It’s a frustrating experience when you come up with a great name for your new venture only to discover the matching .com domain name is not available to register. Don’t abandon hope yet. Just because someone else apparently owns a domain you really want doesn’t mean you can’t eventually get the domain. Here’s an overview of some of the options you have to make your domain name dream come true.

[Read more…]

Filed Under: Marketing Ideas Tagged With: domain brokers, domains, naming

  • « Previous Page
  • 1
  • 2
  • 3
  • 4
  • 5
  • 6
  • Next Page »
Crowdsource a name with Squadhelp

Join Our Naming Community

Rewind & Capture

  • © Copyright 2021
  • Rewind & Capture
  • All Right Reserved

About

  • Our Story

Naming Resources

  • Step By Step Naming Guide
  • Test A Startup Name
  • How Tech Brands Got Their Names
  • How Food Brands Got Their Names
  • Naming Partners
  • Guest Posts

Contact

  • Email Us
  • Follow us on Twitter