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Why is Moz Called Moz?

November 10, 2015 by Adam Lang 3 Comments

Here’s an inspirational tale of a curious man who grew his company, even in the face of a $500,000 debt, no college degree and at one point in time, just rudimentary knowledge of why one little blue link ranked above others.

Moz, previously SEOmoz, was founded in Seattle, WA by Rand Fishkin and Gillian Muessig (Rand’s mom) in 2004; however the startup journey commenced years before then. In 1981, Rand and his parents moved from New York to Seattle after his father accepted a position with Boeing. Shortly after arriving in Seattle, Gillian started a business called Outlines West, which provided a variety of marketing services to small businesses.

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Adam Lang
Adam Lang

Adam Lang is the founder and editor of Rewind & Capture. He is passionate about creative marketing, design and brand etymology.

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Filed Under: How Tech Brands Got Their Names Tagged With: Inbound Marketing, Marketing Software, Rand Fishkin, Search Engine Optimization, SEO

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