You’re reading history people.
This is the first fictional brand story I’ve covered on Rewind & Capture. And it’s the first brand where I got to watch countless hours of TV as research. The show does a remarkable job of mixing entertainment with tech startup education. However, if you haven’t worked for a tech startup, it’s unclear where the education lies. That being said, in this article I’ll not only explain the inspiration behind the brand name Pied Piper, but I’ll also reveal five very real startup frustrations presented in season 1.
Adam Lang is the founder and editor of Rewind & Capture. He is passionate about creative marketing, design and brand etymology.