Rewind & Capture

How Tech Brands Got Their Names

  • Step By Step Naming Guide
  • How Brands Got Their Names
    • How Food Brands Got Their Names
    • How Tech Brands Got Their Names
    • How Car Brands Got Their Names
    • How Fast Food Brands Got Their Names
  • Test A Startup Name
  • Naming Partners
  • Name Ideas By Industry
  • Blog
  • Our Story

Archives for March 2018

Why is Coca-Cola Called Coca-Cola?

March 26, 2018 by Lauren Dunn 2 Comments

After sustaining a life-threatening injury while serving in the confederate Army, Doctor John Pemberton became addicted to morphine. After years of struggles, he flipped a switch and became determined to move past his addition and improve his life. Who knew this would lead to one of the most recognized brand names in history?

[Read more…]

Lauren Dunn
Lauren Dunn

Lauren Dunn is a contributor for Rewind and Capture. With a passion for food and wine she received a degree in agricultural journalism and has put this to use as a cellar apprentice from Italy to Sonoma. When she’s not in the vineyard she’s training for open water swims or catching a flick at the cinema.

Filed Under: How Food Brands Got Their Names Tagged With: beverages, Coca cola

Why is Jelly Belly Called Jelly Belly?

March 26, 2018 by Lauren Dunn 2 Comments

There are jelly beans and then there are Jelly Belly’s. Jelly beans are slightly larger in size, have a waxy coating, and taste like the highly confectionery version of the fruit they’re flavored as. Jelly Belly’s on the other hand, are an elevated version of this. Slightly smaller, with a polished coating and pack a tasteful punch in wild flavors that are eerily similar to their true form.

[Read more…]

Lauren Dunn
Lauren Dunn

Lauren Dunn is a contributor for Rewind and Capture. With a passion for food and wine she received a degree in agricultural journalism and has put this to use as a cellar apprentice from Italy to Sonoma. When she’s not in the vineyard she’s training for open water swims or catching a flick at the cinema.

Filed Under: How Food Brands Got Their Names Tagged With: jelly beans, jelly belly

Why is Kinder Surprise Called Kinder Surprise?

March 26, 2018 by Adam Lang Leave a Comment

There’s an endless supply of delicious candy, just type it into on Amazon and you’ll get over 200,000 hits, from Skittles to Jolly Ranchers to Swedish Fish.

[Read more…]

Adam Lang
Adam Lang

Adam Lang is the founder and editor of Rewind & Capture. He is passionate about creative marketing, design and brand etymology.

rewindandcapture.com

Filed Under: How Food Brands Got Their Names Tagged With: kinder egg, kinder surprise

Why is Chobani Called Chobani?

March 26, 2018 by Lauren Dunn Leave a Comment

Shepherd. No matter the definition, it’s a word that has always resonated with Hamdi Ulukaya, the founder and CEO of Chobani. He has truly fulfilled an unmet need by shepherding a new wave of Greek yogurt and energizing the food startup scene in the United States. So much so, that 2017 Fast Company named Chobani as one of the 10 most innovative companies in the world, and ranked it number one in both the “Food” and “Social Good” categories.

[Read more…]

Lauren Dunn
Lauren Dunn

Lauren Dunn is a contributor for Rewind and Capture. With a passion for food and wine she received a degree in agricultural journalism and has put this to use as a cellar apprentice from Italy to Sonoma. When she’s not in the vineyard she’s training for open water swims or catching a flick at the cinema.

Filed Under: How Food Brands Got Their Names Tagged With: Greek Yogurt, yogurt

Why is Oreo Called Oreo?

March 26, 2018 by Adam Lang 1 Comment

The creamy, crunchy cookie we all know resulted from a feud between two rival food companies. The Oreo was invented by Chelsea-based National Biscuit Company, also known as Nabisco.

[Read more…]

Adam Lang
Adam Lang

Adam Lang is the founder and editor of Rewind & Capture. He is passionate about creative marketing, design and brand etymology.

rewindandcapture.com

Filed Under: How Food Brands Got Their Names Tagged With: cookies, oreo

  • 1
  • 2
  • 3
  • …
  • 9
  • Next Page »
Crowdsource a name with Atom

Join Our Naming Community

Rewind & Capture

  • © Copyright 2025
  • Rewind & Capture
  • All Right Reserved

About

  • Our Story

Naming Resources

  • Step By Step Naming Guide
  • Test A Startup Name
  • How Tech Brands Got Their Names
  • How Food Brands Got Their Names
  • Naming Partners
  • Blog