Rewind & Capture

How Tech Brands Got Their Names

Why is WordPress Called WordPress?

by 3 Comments

Try to imagine all of the websites you know exist and then try to imagine how many more there could be that you don’t know about. Now, take a guess at how many websites might be out there altogether. If your estimate was nearing 1 billion, you WIN. The November 2015 Web Survey by Netcraft yielded a response of 902,997,800 websites in operation.

[Read more…]

Why is Moz Called Moz?

by 3 Comments

Here’s an inspirational tale of a curious man who grew his company, even in the face of a $500,000 debt, no college degree and at one point in time, just rudimentary knowledge of why one little blue link ranked above others.

Moz, previously SEOmoz, was founded in Seattle, WA by Rand Fishkin and Gillian Muessig (Rand’s mom) in 2004; however the startup journey commenced years before then. In 1981, Rand and his parents moved from New York to Seattle after his father accepted a position with Boeing. Shortly after arriving in Seattle, Gillian started a business called Outlines West, which provided a variety of marketing services to small businesses.

[Read more…]

Why is Alibaba Called Alibaba?

by Leave a Comment

In 2014, Amazon overtook Wal-Mart as the largest retailer—not just online retailer—in the entire world. Of course, Amazon had dominated online commerce for the majority of its 20-year history. The one-time bookseller had moved on to feature just about every product under the sun. To many, it seemed as though Amazon had captured a throne it would never give up.  Then came Alibaba.

[Read more…]

Why is Meerkat Called Meerkat?

by Leave a Comment

Although social networking has more than once changed shape throughout human evolution, it’s basic composition is ingrained in our biological makeup. Whether or not we continue to move from face time to FaceTime, the need for community and social interaction between humans is innate. We are social beings by nature, and what once meant gathering around a watering hole or telling stories around a fire, now means sharing status updates, exchanging comments and sending snaps. It’s much different, but also much the same.

[Read more…]

Why is Digg Called Digg?

by Leave a Comment

If I told you there was a time when Reddit didn’t rule the front page of the Internet, you’d probably shake your head in disbelief. Even harder to believe, is that its predecessor, Digg, was set up for similar success long before internet domination was a twinkle in Alexis Ohanian’s keen eye.

[Read more…]