Rewind & Capture

How Tech Brands Got Their Names

  • Step By Step Naming Guide
  • How Brands Got Their Names
    • How Food Brands Got Their Names
    • How Tech Brands Got Their Names
    • How Car Brands Got Their Names
    • How Fast Food Brands Got Their Names
  • Test A Startup Name
  • Naming Partners
  • Name Ideas By Industry
  • Blog
  • Our Story

Why is Groupon Called Groupon?

February 21, 2016 by Annelise Schoups 1 Comment

There is a Mitch Hedberg joke about connections that most accurately portray how important they can be to the success of any given person. He says, “I wanna have my face on the cover of a Rice Krispies box. ‘Snap, Crackle, Mitch and Pop.’ In Hollywood, it’s all who you know, and I know Crackle!” Perhaps if Groupon founder Andrew Mason had been a comic, he’d have made a similar joke.

[Read more…]

Annelise Schoups
Annelise Schoups

Annelise Schoups is a contributor at Rewind & Capture. With a degree in journalism, experience in public relations, and an education in travel, she is passionate about cultivating knowledge and storytelling.

Filed Under: How Tech Brands Got Their Names Tagged With: Andrew Mason, Brad Keywell, daly deals, Eric Lefkosky, Groupon

Why is DuckDuckGo Called DuckDuckGo?

February 10, 2016 by Adam Lang 4 Comments

From the outside, this company looks almost identical to Google, a minimalist design with a big search box. But when you look carefully under their hood, you’ll notice some differences. At first, you may notice favicons in search results, fewer ads, infinite scrolling and a slick !bangs feature, but it’s not until you dig a little deeper that you realize a key substance in their foundation.

[Read more…]

Adam Lang
Adam Lang

Adam Lang is the founder and editor of Rewind & Capture. He is passionate about creative marketing, design and brand etymology.

rewindandcapture.com

Filed Under: How Tech Brands Got Their Names Tagged With: DuckDuckGo, Gabriel Weinberg, Search Engine, SERP

Why is Bitly Called Bitly?

February 2, 2016 by Annelise Schoups 1 Comment

Remember what life was like before Twitter? Before you could live-stream events via attendees who wrote near-instantaneous play-by-plays in 140 characters or less? Or before digital flash mobs burned quasi-questionable citizens at the proverbial stake for making a half-baked joke? Me neither. Slash who would want to?

[Read more…]

Annelise Schoups
Annelise Schoups

Annelise Schoups is a contributor at Rewind & Capture. With a degree in journalism, experience in public relations, and an education in travel, she is passionate about cultivating knowledge and storytelling.

Filed Under: How Tech Brands Got Their Names Tagged With: Betaworks, Bitly, link management, Peter Stern, social media, Todd Levy, URL shortener

Why is Postmates Called Postmates?

January 26, 2016 by Annelise Schoups Leave a Comment

The concept of a courier service is not a new one. Even before mailmen, carrier pigeons executed note deliveries. Yet despite how connected we’ve become through technology, the courier service is one industry that hasn’t quite followed suit.

[Read more…]

Annelise Schoups
Annelise Schoups

Annelise Schoups is a contributor at Rewind & Capture. With a degree in journalism, experience in public relations, and an education in travel, she is passionate about cultivating knowledge and storytelling.

Filed Under: How Tech Brands Got Their Names Tagged With: Bastian Lehmann, Postmates, Sam Street, Sean Plaice

Why is Wix Called Wix?

January 24, 2016 by Adam Lang 1 Comment

We’ve now featured over fifty tech brands on Rewind & Capture and an interesting trend we’ve seen is that a high percentage of these companies recognized a bigger problem while trying to solve for a different one. The emergence of Wix is no different.

[Read more…]

Adam Lang
Adam Lang

Adam Lang is the founder and editor of Rewind & Capture. He is passionate about creative marketing, design and brand etymology.

rewindandcapture.com

Filed Under: How Tech Brands Got Their Names Tagged With: Avishai Abrahami, Website, Website builder, website design, Wix

  • « Previous Page
  • 1
  • …
  • 7
  • 8
  • 9
  • 10
  • 11
  • …
  • 22
  • Next Page »
Crowdsource a name with Atom

Join Our Naming Community

Rewind & Capture

  • © Copyright 2025
  • Rewind & Capture
  • All Right Reserved

About

  • Our Story

Naming Resources

  • Step By Step Naming Guide
  • Test A Startup Name
  • How Tech Brands Got Their Names
  • How Food Brands Got Their Names
  • Naming Partners
  • Blog