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Why is Etsy Called Etsy?

July 2, 2015 by Lauren Cosgrove 5 Comments

Etsy was founded by Robert Kalin, Chris Maguire and Haim Schoppik in the loft of a Brooklyn, NY apartment, where they designed, coded and then launched the site in June of 2005. Today, the company employs 717 employees, hosts around 1.4 million active sellers and pulled in more than $1.93 billion in gross merchandise sales last year.

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Lauren Cosgrove
Lauren Cosgrove

Lauren Cosgrove is a freelance writer passionate about branding, global issues, and the world’s little mysteries. A Pacific Northwest native, Lauren can be found hiking the great outdoors, practicing her dance steps, or illustrating children’s books.

Filed Under: How Tech Brands Got Their Names Tagged With: chris maguire, etsy, haim schoppik, new york, online marketplace, robert kalin

Why Is Tumblr Called Tumblr?

June 29, 2015 by Lauren Cosgrove 4 Comments

“I wanted an identity to be proud of,” said High-School dropout, David Karp, founder of the internet sensation, Tumblr, when asked why he chose to pursue his idea in Tokyo at the young age of 17. “I was so silly – I tried to be very formal and put on a deep voice to clients over the phone so I didn’t have to meet them and give away how young I was.” Now 28-something and the successful frontman of one of the world’s most impressive internet startups, it’s hard to believe Karp had such a bashful start.

[Read more…]

Lauren Cosgrove
Lauren Cosgrove

Lauren Cosgrove is a freelance writer passionate about branding, global issues, and the world’s little mysteries. A Pacific Northwest native, Lauren can be found hiking the great outdoors, practicing her dance steps, or illustrating children’s books.

Filed Under: How Tech Brands Got Their Names Tagged With: David Karp, microblogging, social networking, tumblr

Why is Waze Called Waze?

June 24, 2015 by Annelise Schoups Leave a Comment

For a short while, Google had a rival. At least, when it came to maps.

Founded in 2008, Waze briefly gave Google Maps a run for its money. The crowd-sourced map application, now led by CEO Noam Bardin in Palo Alto, California, offered something the reigning champ couldn’t – realtime updates from real-life drivers.

[Read more…]

Annelise Schoups
Annelise Schoups

Annelise Schoups is a contributor at Rewind & Capture. With a degree in journalism, experience in public relations, and an education in travel, she is passionate about cultivating knowledge and storytelling.

Filed Under: How Tech Brands Got Their Names Tagged With: mapping service, Mobile Apps, navigation app, Noam Bardin, Waze

Why is Venmo Called Venmo?

June 12, 2015 by Annelise Schoups 2 Comments

“Hey, I forgot my wallet. Can you cover me and I’ll pay you back?”

More than a phrase we have all heard or uttered at least once in our lives, it also inspired Founders Andrew Kortina and Iqram Magdon-Ismail to create the mobile payment app Venmo.

[Read more…]

Annelise Schoups
Annelise Schoups

Annelise Schoups is a contributor at Rewind & Capture. With a degree in journalism, experience in public relations, and an education in travel, she is passionate about cultivating knowledge and storytelling.

Filed Under: How Tech Brands Got Their Names Tagged With: Andrew Kortina, Iqram Magdon-Ismail, Mobile Apps, Mobile Payments, Venmo

Why Is Pinterest Called Pinterest?

June 6, 2015 by Lauren Cosgrove 2 Comments

Ahhh, Pinterest – the online pinboard and every woman’s favorite addiction. Since this social networking site caught fire, Pinterest has been fondly nicknamed everything from digital crack to pure virtual estrogen.

[Read more…]

Lauren Cosgrove
Lauren Cosgrove

Lauren Cosgrove is a freelance writer passionate about branding, global issues, and the world’s little mysteries. A Pacific Northwest native, Lauren can be found hiking the great outdoors, practicing her dance steps, or illustrating children’s books.

Filed Under: How Tech Brands Got Their Names Tagged With: pinit, PInterest, social media, social networks, Tech

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